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Globalization Means Deep Translation

Posted on 05.5.10 | Leave a Comment

Globalization is a 21st century fact of life. No matter where you are at the moment, you are likely to be eating, drinking, wearing or using a product originally made of raw materials from perhaps two different continents, assembled in another country on a third continent, then shipped off to be sold in your country in a fourth continent.

Even the companies that create these goods or services reflect their nature.  For instance, a food and beverage conglomerate made up of Swiss, German and American counterparts could choose its headquarters in Singapore, because it’s early on decided to target the Asia-Pacific region, and set up food manufacturing operations in India, Vietnam, the Philippines and Australia.Read More >

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